PDLegal’s Bangkok office recently represented EV Primus Company Limited on its strategic joint venture with Wuling EV, a globally recognised electric vehicle (EV) manufacturer, to establish a fully integrated EV production and distribution platform in Thailand. The transaction represents a cornerstone investment underpinning Wuling’s direct entry into the Thai market and its broader Southeast Asian expansion strategy.
The joint venture has since translated into a fully operational EV assembly and distribution platform in Thailand, with annual production capacity of up to 10,000 vehicles, with ongoing expansion into a larger manufacturing base. The platform supports Wuling’s multi-model rollout strategy, including the planned launch of at least five EV models and the expansion of a nationwide dealer network. It also incorporates significant localisation efforts, with local sourcing already reaching approximately 50 percent, with further increases targeted, reinforcing Thailand’s position as a regional EV manufacturing hub, which is in line with the Thai government’s support for the industry, as proven by previous EV 3.0 and EV 3.5 schemes.
Commenting on the transaction, Paul Papon Charoenpao (Managing Partner, Bangkok) commented: “As Thailand continues to position itself as a leading EV hub in the region, this transaction represents a meaningful step forward in building the infrastructure and ecosystem needed to support long-term electrification. It has been a privilege to advise on a transaction that contributes to both economic growth and the country’s efforts to enhance energy resilience amid global volatility.”
The PDLegal team was led by Paul Papon Charoenpao (Managing Partner, Bangkok), assisted by Wisara Harnchonboth (Senior Associate, Bangkok), Lester Kuo (Associate, Bangkok) and Sudarat Keawmuang (Associate, Bangkok).
